Jimmy Choo is one of the leading ladies luxury brands in the world, specialising in high-end shoes and bags. Under Lion’s ownership from late 2004 to early 2007, Jimmy Choo opened over 35 new boutiques, more than doubling its retail sites to over 60 branded stores and in the process establishing a presence in many of the world’s top luxury retail locations.
During the period of Lion's ownership, Jimmy Choo grew to one of the largest European luxury brands in the United States by retail points of presence, expanding to 22 stores in the most attractive luxury markets in the US. In Europe, the company opened a flagship store in London and entered key markets such as Paris and Madrid with the opening of new boutiques. Under Lion’s ownership, Jimmy Choo achieved 25% annualised growth in shoe sales while handbag sales grew at an annualised rate of over 100%, such that in 2006, Jimmy Choo sold approximately 210,000 pairs of shoes and 50,000 handbags. In February 2007, Lion Capital sold the company to TowerBrook Capital Partners.
