Wagamama operates a chain of Japanese-style noodle bars, offering meals based around ramen and udon noodles in broth, various noodle-based dry dishes, curries and accompaniments, as well as high quality freshly made juices and smoothies. Since its establishment in 1992, the company has grown to over sixty owned outlets within the United Kingdom and United States and a franchise operation with affiliates in several other countries in Europe, the Middle East, Australia and New Zealand. The award-winning brand is the most popular chain of Asian inspired noodle restaurants in the United Kingdom, and has been voted ‘most popular London restaurant’ by Zagat on several occasions. In 2009, Wagamama generated sales of over £100 million.
